Google upgrades additional features for email campaigns, users can create customized templates, insert in Gmail, save and share layouts with the team just a few clicks.
From 2022 to 2023, Google has developed and launched new integrated Email marketing tools to simply create announcements or newsletters from Gmail’s marketing Tools. It enabled users to easily send professional-looking emails and personalize multi-send emails with mail merge tags to large audiences. Users are able to customize an existing template, reuse a custom layout in multiple email campaigns which are quite flexible and convenient.
Currently, they upgrade additional options on these templates with essential elements, for example color schemes, images, logos and footer text. Users can fully customize these templates. They can also share a layout file directly from the email layout editor using the share button.
Source: Google Workspace Update
To start using, you can access custom email layouts in Gmail from the “Select a layout” icon in your compose toolbar.
Source: Google Workspace Update
In addition, you can open the full screen editor in Gmail using the “Edit in full screen” button in the top-right.
Source: Google Workspace Update
Moreover, you can access an email layout that you have in Drive (an email layout created previously or an email layout shared with you) by double clicking the email layout file in Drive. Your custom layouts are saved in Drive as a special file type associated with the layouts editor.
Source: Google Workspace Update
According to the latest fully customized marketing email, you can create and adjust layouts flexibly with a professional look. You can also store files in Drive and share them with your team in just a few clicks. It develops new experiences and saves time to create customized layouts. These above improvements are available for Google Workspace Business Standard, Business Plus, Enterprise Standard, Enterprise Plus, Education Standard, Education Plus and Workspace Individual subscribers.
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Source: Google Workspace Update